Abstract


Most books on management principles focus on particular rules of thumb

and best management practices. While the latter approach provides useful

guidance and insights, it does not give executives much of an understanding

of what bad management can entail and the damage that it can produce.

Indeed, good management makes the most sense when it can be

directly contrasted with examples of bad management and its implications.


To fill this critical gap, this book adopts a fresh approach, identifying

cases of bad management from real-life business situations experienced

by the author (chapter 3), and contrasting them with good management

practice as concisely defined in chapter 2.

The sound management principles so developed can subsequently be

applied to a broad range of settings for personal careers in traditional enterprises

or adapted to management of small firms (chapter 5), or international companies (chapter 6). They can also be used to establish role models and mentor topics for individuals (' ideal 'managers) and 'excellent' companies (chapter 4).


The last chapters show how good management practice can be applied

to better handle a wide range of current world problems faced not only by

companies (chapter 7), but also by national governments and international

institutions (chapters 8 and 9) during these particularly uncertain times.

Finally in the appendices, there are two specific cases illustrating the

usage of rigorous management techniques to analyze events and situations

outside the company business arena.


This book will be of interest to practicing managers and to students

of management. It can be a useful support to mainstream academic books

for current students but is of greatest value to postgraduates in their first

or second job, for older managers who have not previously been exposed

to this kind of material, and for various researchers or counselors who

could further develop certain of the novel themes proposed there.


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Andrew Kilner, BSc(Imperial, London),PhD(Cambridge), MBA(City,London) has had an extremely varied career thus enabling him to treat these topics from very diverse points of view. He spent over 15 years as Business Planning Manager in large international companies in several countries, acted as a consultant to small UK firms and the British Foreign Office aid projects for Poland, created his own automotive research bureau  in Brussels, and ultimately became Professor, Head of Department and first MBA director at the Rennes Graduate School of Business in France.

He is currently teaching various aspects of management (processes, international, small business), at several Business Schools around Europe.
In recent years, his main field of research concerns 'management excellence' and the application of sound management principles to  diverse areas of activity – partly animated via an interactive website (including a Q/A element), operational since September 2000.(http://rafme.homestead.com